Offering more than your typical ad tech company, this startup us integrating instant engagement tools, such as loyalty program, viral referral engine, coupon manager, daily prize draw systems and much more to engage with your customers like never before.
This sibling pair took their first steps toward tech startups at a tender age are now winning for real. This Dubai ad tech company, which has $232 million in revenues in the past year, draws 90 percent of its revenue from the US and about half from mobiles.
AppNexus Inc., an automated online ad tech company, has confidentially filed paperwork for an IPO is likely to come in the second quarter of 2017, according to people familiar with the matter.
This deal is a significant exit for New York’s ad tech / mar tech scene: Madison Logic sells to private equity firm.
Here are the top 5 MarTech insights and showstoppers. By the way, if you thought 2016 was Martech’s year, just wait until 2017!